- GET INTO THE KNOW ABOUT MY SERVICES. FROM COPY QUICK FIXES TO launch TREATMENTS.
Bye bye customer journeys that push readers away from your product. Hello growing list of leads eager to open, click and add to cart. Bonjour more buyers and brand fans on repeat.
If copy that sells without the icky manipulation is the kind of copy you want? You’ve come to the right place.
service no1
Copy vibe check
Visitors throwing credit card numbers at you. Not happening? Your funnel may need a COPY vibe check.
This copy audit diagnoses what’s keeping your visitors from clicking and ad to cart. You’ll get a 20+ page analysis for your website or funnel, with recommendations and examples to connect with your reader, boost conversions and give the user experience a groovier flow.
What's included:
20+ page analysis for one conversion funnel or website / 40 min zoom run-through.
what you can expect:
Like peeking under the hood of your website or funnel, getting all the answers on how to fix the copy to bring in more clicks, leads and sales.
service no2
Copy glow- up
Copy feeling dull? Give your launch, site or promo a glow as convincing as your cheeks after a hot yoga class.
Choose from a conversion-spiced-up quick fix or a full scale-up makeover for your website, landing page, drip campaign, email sequence, or asset of choice. So you can launch with lustre or promote with pride. Your BFF when the budget is under pressure, or the timing is too tight.
What's included:
Optimization of up to 7 pages of your online copy / discovery questionnaire or interview / competitor audit / voice of customer research / positioning and messaging / click triggers / UX guidance and wireframing / Notion portal and private chat.
What you can expect:
Not just prettier words, but fresher copy that feels more in tune with your audience needs and boosts their motivation to convert.
service no3
brand messaging revamp
Is your messaging out of touch? Are your customers not clear on why to choose your awesomeness? Sounds like you need to oomph up your brand messaging.
Let’s collab to get your positioning on point, your story-narrative and your own Brand Messaging Playbook. All the smashing messages you and your team need to show off your brand’s onlyness factor and connect with your audience.
What's included:
Zoom workshops around your brand narrative, product offerings and tone of voice / Voice of customer research / Competitor audit / Positioning / Brand Messaging Playbook with key messages and copy snippets / UVP, USP and taglines / Tone of voice.
What you can expect:
A powerful story-based messaging strategy with voice guidelines on how to express and communicate your brand to the right audience.
service no4
launch treatment
PREPPING FOR A PRODUCT LAUNCH? GET ALL THE COPY YOU NEED TO STAND OUT AND SELL OUT – FROM PRE-LAUNCH TO POST-LAUNCH.
I’ll work with your team to craft the launch strategy, and the copy assets you need to build hype, demand, and a list of ready-to-buy leads to slay that launch goal. This is for you if you’re looking to launch a new offering or a new set of products to a dialed-in target audience.
What's included:
Product copy and offer optimization / Pre-launch with tease campaign, landing page and email sequence to build a list / Launch with cart-open campaign to drive sales / sales or product page / abandon cart sequence / A/B-test analysis of campaign performance / plus more.
What you can expect:
The strategy and the essential pieces of launch copy you need at each stage of your launch.
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The CRO Copy experience
There’s a process to write for more connections and cash, without pulling your hair out or sounding like a sleazy salesman on crack. Forget about brainstorming around corporate tables or asking AI for clues. Get a backstage pass into the world of buyer psychology, conversion-driven words and how to lure and sell with data-driven superiority.
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